Polished concrete has become the go-to flooring solution for businesses, schools, and homeowners in Dallas, TX, thanks to its durability, low maintenance, and sleek, modern look. But did you know that polished concrete doesn’t have to be just a smooth, glossy surface? With engraving and staining, you can take your floors to the next level—turning them into custom works of art that showcase your brand, style, or personality.
At ESR Decorative Concrete Experts, we specialize in transforming plain polished concrete into eye-catching, one-of-a-kind surfaces. Whether you’re a business looking to engrave a company logo into your lobby floor, a school wanting to showcase its mascot in the gym, or a homeowner looking for a unique decorative pattern, our expert team can bring your vision to life.
Engraving and staining offer a permanent, high-end customization that won’t fade, peel, or wear down like vinyl decals or paint. It’s the perfect way to add personality and professionalism to any space while maintaining all the benefits of polished concrete—strength, longevity, and easy upkeep.
If you want to make a lasting impression with your floors, ESR Decorative Concrete Experts is here to help. Let’s turn your concrete into a statement.
What Is Polished Concrete?
Polished concrete is one of the most durable, low-maintenance, and cost-effective flooring solutions available today. It’s created by grinding down the surface of concrete with industrial-grade diamond abrasives and progressively refining it to achieve a smooth, glossy finish. The process also includes densifying the surface, making it resistant to wear, stains, and moisture.
For businesses, schools, and homeowners in Dallas, TX, polished concrete has become a go-to flooring choice because it delivers both style and strength. It provides the sleek, high-end appearance of more expensive materials like marble or granite but at a fraction of the cost. Plus, it’s an eco-friendly option since it utilizes the existing concrete slab, eliminating the need for additional flooring materials.
One of the biggest advantages of polished concrete is its exceptional durability. Unlike traditional flooring that can chip, scratch, or wear out over time, polished concrete withstands heavy foot traffic, machinery, and daily wear and tear—making it ideal for retail stores, restaurants, warehouses, showrooms, and residential spaces.
Beyond its toughness, polished concrete is extremely low-maintenance. There’s no need for waxing, stripping, or special coatings—just routine cleaning to keep it looking pristine. With proper care, polished concrete can last for decades, making it one of the most cost-effective flooring investments available.
And when you add custom engraving and staining, you’re not just getting a long-lasting floor—you’re getting a personalized, high-impact design that sets your space apart. That’s where ESR Decorative Concrete Experts comes in. Whether you need a branded logo, decorative pattern, or bold statement piece, we bring your vision to life on polished concrete that’s built to last.
The Art of Engraving and Staining Polished Concrete
Polished concrete on its own is already a sleek, durable flooring solution—but when you add engraving and staining, it becomes a true showpiece. These techniques allow businesses, schools, and homeowners in Dallas, TX to personalize their floors with logos, patterns, and designs that are as permanent as the concrete itself.
What Is Concrete Engraving?
Engraving is a process that etches custom designs directly into the concrete surface using precision tools. Unlike surface-applied decals or paint that can peel or wear away, engraved designs are carved into the concrete itself, making them a long-lasting part of the floor. This technique is commonly used for:
- Business logos in entryways and lobbies.
- School mascots and emblems in gyms or hallways.
- Ornamental borders to enhance decorative spaces.
- Wayfinding markers for large commercial properties.
What Is Concrete Staining?
Staining adds rich, permanent color to concrete, enhancing its depth and visual appeal. There are two main types:
- Acid Stains create varied, natural color tones that mimic stone or leather, giving floors a high-end, marbled effect.
- Water-Based Stains provide consistent, vibrant color options, allowing for precise color-matching and intricate designs.
How Engraving and Staining Work Together
By combining engraving with staining, we can create custom, high-end flooring designs that stand out. The engraved sections take on depth and dimension, while staining adds bold color contrasts. The result? A truly unique, professional-looking floor that reinforces branding and elevates any space.
At ESR Decorative Concrete Experts, we’ve helped Dallas businesses, schools, and homeowners bring their vision to life with custom-engraved and stained polished concrete. Whether it’s a company logo in a showroom, a university crest in an atrium, or intricate medallions for high-end homes, we specialize in turning concrete into art.
The Process of Custom Engraving & Staining Polished Concrete
At ESR Decorative Concrete Experts, we take pride in transforming polished concrete into one-of-a-kind, long-lasting designs that leave a lasting impression. Our engraving and staining process is a meticulous craft, ensuring every detail is precise, durable, and visually stunning. Here’s how we do it:
Step 1: Surface Preparation – Creating the Perfect Canvas
Before we begin any engraving or staining, we thoroughly clean and grind the concrete surface to remove any debris, coatings, or imperfections. This step is critical because it ensures the surface is smooth, even, and porous enough to properly absorb stains and sealers. A well-prepared floor means better results and longer-lasting designs.
Step 2: Design Consultation – Bringing Your Vision to Life
Every project starts with a detailed consultation. Whether it’s a business logo, school emblem, intricate border, or full-scale pattern, we work with you to refine the design, select the right stain colors, and determine the optimal placement. Our team helps you visualize the final look, ensuring that every detail aligns with your brand, style, and functional needs.
Step 3: Engraving – Precision Etching for a Permanent Design
Once the design is finalized, we use specialized engraving tools to etch the pattern directly into the concrete. Unlike painted or applied graphics, engraved designs won’t peel, chip, or wear away over time—they become an integral part of the floor itself. Whether it’s a sharp geometric pattern, elegant script, or a bold business logo, our engraving ensures a crisp, professional finish.
Step 4: Staining & Sealing – Adding Color & Protection
After engraving, we apply premium concrete stains to bring the design to life. Whether you prefer the rich, marbled look of acid staining or the bold, uniform hues of water-based stains, we ensure the colors enhance the natural beauty of polished concrete. Finally, we apply a high-quality sealer to protect the floor from stains, moisture, and wear—keeping the design vibrant for years to come.
Step 5: Final Polish – A Flawless, High-Gloss Finish
To complete the process, we polish the entire floor to a smooth, mirror-like sheen. This step not only enhances the depth and clarity of the engraving and staining but also improves durability, slip resistance, and ease of maintenance. The result? A stunning, custom floor that’s built to last and effortless to maintain.
Why Choose ESR for Engraving & Staining in Dallas?
With decades of experience in custom polished concrete, our team at ESR Decorative Concrete Experts ensures that every project is executed with precision, artistry, and durability. We understand that first impressions matter, and our engraved and stained floors help businesses, schools, and homeowners stand out with a design that’s as functional as it is beautiful.
Why Dallas Businesses Are Choosing Custom-Engraved Polished Concrete
When it comes to making a lasting impression, flooring plays a bigger role than most people realize. Custom-engraved and stained polished concrete is becoming the go-to choice for businesses in Dallas, TX, offering a unique blend of branding, durability, and high-end aesthetics that traditional flooring simply can’t match. Here’s why more companies are making the switch.
Branding & Professionalism – Stand Out from the Competition
A company’s brand isn’t just about logos and business cards—it’s about the entire customer experience. An engraved and stained logo in your entryway, showroom, or office lobby instantly elevates your brand presence. It creates a polished, high-end look that makes a strong first impression on clients, customers, and employees.
Instead of cheap-looking vinyl decals that fade and peel over time, a professionally engraved logo becomes a permanent part of the floor, reinforcing your brand identity every time someone walks through the door.
Durability & Cost Savings – Built to Last
Dallas businesses need flooring that can withstand heavy foot traffic, spills, and daily wear and tear—without constant maintenance. Unlike stickers, decals, or painted logos that scratch, fade, or need frequent replacement, engraved designs last the lifetime of the floor. This means:
- No peeling, no cracking, no chipping.
- Minimal maintenance—just routine cleaning.
- Long-term cost savings by avoiding frequent replacements.
For high-traffic areas like retail stores, hotels, restaurants, and corporate buildings, this durability translates into significant savings over time.
Eco-Friendly Appeal – A Sustainable Flooring Solution
More businesses are looking for ways to reduce their environmental footprint, and polished concrete is one of the most eco-friendly flooring options available. Instead of installing new materials like carpet, tile, or vinyl, we enhance the existing concrete slab, reducing material waste and energy consumption.
Additionally, engraving and staining require minimal chemicals, making them a low-impact, sustainable choice for environmentally conscious businesses.
Enhanced Aesthetics – Modern, Timeless, and Unique
Polished concrete already offers a sleek, high-end appearance, but adding custom engraving and staining takes it to another level. Whether it’s a corporate logo, intricate floor medallion, geometric pattern, or bold wayfinding design, engraving allows for unlimited customization.
Unlike mass-produced flooring materials, every engraved and stained floor is unique, ensuring that your space stands out with a sophisticated, one-of-a-kind design.
Industries That Benefit the Most
Custom-engraved polished concrete is an ideal choice across various industries:
✅ Corporate Offices – Engraved lobby logos and branding elements.
✅ Retail Stores – Custom branding, directional markings, and artistic floor designs.
✅ Hotels & Restaurants – Elegant, branded flooring that complements upscale interiors.
✅ Schools & Universities – Mascots, emblems, and school spirit designs in hallways and gyms.
✅ Luxury Homes – Custom driveway, patio, or indoor floor engraving for a high-end finish.
At ESR Decorative Concrete Experts, we’ve helped Dallas businesses, schools, and homeowners create stunning, long-lasting floors that turn ordinary spaces into statement pieces. If you want a flooring solution that’s as durable as it is visually striking, custom-engraved polished concrete is the way to go.
Custom Design Options for Polished Concrete in Dallas
When it comes to polished concrete, customization is where the magic happens. Engraving and staining give businesses, schools, and homeowners in Dallas the power to turn plain concrete into stunning, one-of-a-kind designs. Whether you’re looking to reinforce your brand, enhance aesthetics, or create a statement piece, ESR Decorative Concrete Experts offers a wide range of custom engraving and staining options to bring your vision to life.
Logo Engraving – Make a Lasting First Impression
A custom-engraved logo in polished concrete isn’t just a decorative touch—it’s a powerful branding tool. Engraved logos are ideal for:
✅ Business entryways – Instantly establish brand presence.
✅ Franchise locations – Maintain consistency across multiple sites.
✅ Schools & universities – Showcase school pride with mascots and emblems.
✅ Sports teams & arenas – Engrave team logos in locker rooms or stadium walkways.
Unlike decals or painted logos that fade, peel, or wear out, engraved logos are permanent, scratch-resistant, and designed to last for decades—even in high-traffic areas.
Geometric & Abstract Patterns – A Modern, Sleek Look
For a contemporary, artistic feel, geometric and abstract patterns are a popular choice among modern businesses, hotels, and upscale residential spaces. With engraving and staining, we can create:
- Sharp, symmetrical patterns that add a sleek, architectural touch.
- Fluid, abstract designs for a dynamic, creative atmosphere.
- Minimalist or bold color contrasts to match existing decor.
Polished concrete doesn’t have to be plain—our design options let you turn your floor into a work of art.
Borders & Medallions – Luxury Finishes for Large Spaces
Large, open spaces can feel incomplete without the right decorative elements. Engraved borders and medallions add a high-end, finished look, perfect for:
🏢 Hotel lobbies & ballrooms – Elegant detailing for upscale venues.
🏠 Luxury homes – Custom medallions in entryways or driveways.
🏬 Shopping centers – Decorative walkways and feature areas.
🏢 Corporate offices – Sophisticated accents in conference rooms and reception areas.
These engraved details not only enhance aesthetics but also increase property value by adding a unique, high-end touch.
Full-Floor Murals & Graphics – Statement-Making Interiors
For those looking to go big, full-floor murals and large-scale graphics can transform any space into a true showstopper. Our engraving and staining process allows for:
🎨 Custom artwork floors – Unique, large-scale designs for high-end homes or galleries.
🏛 Historical or themed designs – Perfect for museums, cultural centers, or boutique hotels.
🛣 Wayfinding & directional markers – Functional yet stylish solutions for airports, malls, and campuses.
With ESR Decorative Concrete Experts, the only limit is your imagination. We work closely with each client to develop custom designs that perfectly match their vision—whether that’s a polished concrete lobby featuring an intricate company logo or an outdoor patio engraved with a bold, artistic design.
Bring Your Vision to Life with ESR Decorative Concrete Experts
Our team at ESR Decorative Concrete Experts specializes in high-end custom engraving and staining for polished concrete floors across Dallas. We use state-of-the-art engraving techniques, high-quality stains, and expert craftsmanship to ensure that every project is built to last.
If you’re looking for a one-of-a-kind polished concrete floor that stands out, reflects your brand, and makes an impact, we’re here to make it happen.
Cost Factors for Engraved & Stained Polished Concrete
One of the most common questions we get at ESR Decorative Concrete Experts is, “How much does it cost to engrave and stain polished concrete?” The answer depends on a few key factors, but one thing is certain: engraved and stained polished concrete is a long-term investment that delivers lasting value.
1. Size & Complexity of Design
The larger and more intricate the design, the more labor-intensive the process.
- Simple logos or geometric patterns are more cost-effective.
- Highly detailed graphics, murals, or multi-color logos require additional engraving and staining time, increasing costs.
- Full-floor designs with multiple elements (e.g., wayfinding markers + logos + borders) will naturally be on the higher end of the price range.
2. Type of Stain Used: Acid vs. Water-Based
Both acid stains and water-based stains create stunning effects, but they differ in cost and finish:
- Acid Stains – React chemically with the concrete for varied, marbled tones. Higher-end option, but delivers a natural, stone-like finish.
- Water-Based Stains – Offer consistent, vibrant color options. Ideal for intricate designs where color precision is key.
Choosing between acid or water-based stains depends on the desired aesthetic and budget.
3. Condition of Existing Concrete
If the concrete is in good shape, engraving and staining are straightforward. However, if the floor requires:
- Crack repairs
- Grinding to smooth uneven surfaces
- Patching of damage
… then additional prep work is needed, which adds to the overall cost.
4. Finishing & Sealing Options
Once the engraving and staining are complete, the right finish and sealer protect the design:
- Glossy Finish – Enhances color depth, gives a sleek, high-end look.
- Matte Finish – A softer, modern aesthetic with minimal reflection.
- Slip-Resistant Coatings – Essential for safety in high-traffic commercial spaces.
The choice of sealer impacts both appearance and long-term maintenance costs.
A Long-Term Investment in Flooring
Unlike painted logos, vinyl decals, or applied graphics that wear down over time, engraved and stained polished concrete lasts for decades with minimal maintenance. The durability, customization, and cost-effectiveness make it a smart investment for businesses, schools, and homeowners in Dallas who want high-impact design with long-term value.
At ESR Decorative Concrete Experts, we help clients balance cost with quality, ensuring they get the best possible results within their budget. If you’re considering custom-engraved polished concrete, let’s discuss your project and provide a free quote!
Why Choose ESR Decorative Concrete Experts in Dallas?
When it comes to custom-engraved and stained polished concrete, you need a team that combines technical expertise, artistic precision, and a commitment to excellence. At ESR Decorative Concrete Experts, we bring decades of experience to every project, delivering stunning, high-quality results that stand the test of time.
Decades of Experience in Polished Concrete & Custom Engraving
We’ve been in the decorative concrete industry for years, specializing in engraving, staining, and polished concrete for commercial and residential spaces. Our team has worked with businesses, schools, hotels, restaurants, and homeowners across Dallas, creating custom designs that transform ordinary floors into works of art.
Highly Skilled Craftsmanship & Advanced Engraving Techniques
Custom concrete engraving requires more than just the right tools—it takes skill, precision, and an eye for detail. Our craftsmen use advanced engraving techniques to ensure sharp lines, intricate details, and flawless execution. Whether it’s a company logo, decorative medallion, or full-scale floor mural, we make sure every element is executed with perfection.
Local Expertise in Dallas, TX & Surrounding Areas
As a Dallas-based company, we understand the unique flooring needs of local businesses, schools, and homes. From harsh Texas weather conditions to high-traffic commercial spaces, we tailor our services to ensure your polished concrete floors are both visually stunning and built to withstand the test of time.
Commitment to Customer Satisfaction & High-Quality Finishes
We take pride in our workmanship and customer service. Every project is approached with the same level of dedication, whether it’s a small residential engraving or a large-scale commercial installation. We work closely with our clients, ensuring the final result exceeds expectations.
How to Get Started – Contact ESR for a Free Quote
Ready to transform your polished concrete into a custom-engraved and stained masterpiece? Getting started with ESR Decorative Concrete Experts is simple. Whether you need a logo for your business, a decorative design for your home, or a large-scale custom floor for a commercial space, we’re here to bring your vision to life.
How the Process Works:
✅ Step 1: Consultation – Contact us to discuss your project goals, preferred designs, and budget.
✅ Step 2: Site Evaluation & Estimate – We’ll assess your concrete, determine the best engraving and staining options, and provide a detailed quote.
✅ Step 3: Design Finalization – Our team works with you to finalize the artwork, stain colors, and finishing touches.
✅ Step 4: Project Execution – We engrave, stain, seal, and polish your concrete to perfection.
Serving Dallas & Surrounding areas
We proudly serve
- Duncanville
- Dallas
- Elmwood
- Arlington
- Cedar Hill
- Midlothian
- Kennedale
- Mansfield
- Waxahachie
- Red Oak
- Wilmer
- Hutchins
- Sand Branch
- Irving
- Grand Prairie
- Balch Springs
offering top-tier decorative concrete services for businesses, schools, and residential properties across Texas.
📞 Dallas: 972-296-2173
📧 Email: esraustin@aol.com
👉 Contact us today for a free consultation and let’s create something extraordinary!